Connect Your Conversation Selling
How often have you sat down with a sales person or someone in a business development role and they just didn’t come across as natural? In other words, in your gut, you didn’t experience them as their natural self? Most sales people aren’t even aware why they are unable to connect with their potential clients or customers. How much is it costing your company during these wasted encounters?
In Conversational Selling we help people discover their natural way of communicating with people so they don’t have to become someone else when they put their sales person’s hat on.
Our goal is to have you or your sales people never lose an opportunity to close a sale again. Conversational selling will foster a two-way dialog that will increase the effectiveness of your communication or your sales people and generate new business.
The training we offer in Conversational Selling shows business professionals how to develop the skills necessary to engage clients and better understand each of their individual client needs, wants, challenges, and opportunities. Participants learn how to approach problems persuasively, instead of aggressively, so that mutually beneficial agreements can be formed.
To make sales, business professionals often rely on one of two types of sales call, telephonic or face-to-face. The face-to-face sales call is one of the most important tools a business professional has at his/her disposal because it allows for the most trust to be built between buyer and seller. Unfortunately, the face-to-face sales call is also one the most intimidating tools for many business professionals to employ because of the increased attention they have on them during their presentation. Telephonic sales calls can be just as nerve racking for some people because of the fact that body language and facial expressions are completely taken out of the equation.
Since sales representatives who are afraid to make sales calls don’t make sales, Techno-Power Marketing has developed a sales training program that can teach even the most inexperienced and nervous sales person of any office the techniques he needs to succeed before, during, and after a sales call.
This sales training program will dissect every aspect of the sales call to help students better understand the anatomy of a sales call and how various factors can affect a potential sale. Topics of discussion will include, but are not limited to, body language, vocal tones and inflections, and “Laser Discovery Skills” (a method of directing the conversation towards a deal). Attention will be paid to helping students develop a client centric approach to conducting sales calls that focuses on discussing client needs and objectives over sales needs and objectives. After each presentation of a new lesson, students will have the opportunity to demonstrate their understanding of the material by participating in instructor led practical training scenarios.
Besides learning how to conduct themselves during the actual sales call, participants will learn how to properly prepare for and follow up with clients to maintain their trust through the entire sales process, not just doing the initial conversation.
Finally, participants will be instructed on the best ways to approach a close, even in the face client hesitation, fear, or doubt. They will learn to approach client concerns head on, instead of trying to distract the client with price lists and mission statements. By the end of the program, the same sales professionals who began the class with a general fear of speaking directly to clients will be shown how to maintain their confidence, defend their product or service, and create an environment that is conducive to a win-win scenario throughout their sales.
To learn about how we accomplish this just complete the brief form to the right and we will get back with you within 24 hours.